The Odd Couple

Ever think you’d see Neiman Marcus and Target collaborating?  Well, it’s about to happen just in time for the holidays!

Target and Neiman Marcus collaboration-thehiddenlist

These two power retailers have recruited 24 designers to create limited-edition gift items.  Is anyone having flashbacks of the Missoni release? I’m hoping that Target has made a few adjustments for this event!  Some of the designers will step out of the product category comfort zone and others are staying with what they know best.  Most items will be priced under $60 with the prices ranging from  $7.99 to $499.99.  Neimans stayed very close to the design process which resulted in products made with real leather and silk, hand beading, hand-blown glass and 18K gold!  Watch for ad campaigns to begin in the fall.

Neiman Marcus-Target-collaboration-thehiddenlist

The collection drops into Neiman Marcus stores, Target stores, NeimanMarcus.com and Target.com on December 1st, so mark your calendars!  The two companies are jointly making a $1 million donation to the Council of Fashion Designers of America to celebrate the partnership and affirm their continual support the American design community.

The following designers have contributed to this collection:

Alice + Olivia

Altuzarra

Band of Outsiders

Brian Atwood

Carolina Herrera

Derek Lam

Diane von Furstenberg

Eddie Borgo

Jason Wu

Judith Leiber

Lela Rose

Marchesa

Marc Jacobs

Oscar de la Renta

Philip Crangi

Prabal Gurung

Proenza Schouler

Rag & Bone

Robert Rodriguez

Rodarte

Skaist-Taylor

Thom Browne

Tory Burch

Tracy Reese

Recently magazine editors in NYC got a sneak peek at the collection.  Here’s what they had to say about it…

OK….NOW I’m excited!

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